Measure what AI search engines can read.
Monitor it over time.
The free audit requires no account and returns a GEO score with actionable recommendations. Pro adds continuity: weekly monitoring, score history, regression alerts, and exports for client deliverables.
The web audit and CLI are MIT-licensed and will always remain free. No trial periods. No credit card required for the Free plan.
Plans
Paid plans are in early access. Pricing may evolve before public launch.
Single-URL audit with a full GEO score, top recommendations, and partial category breakdown. No account required.
- 5 audits per day
- GEO score 0–100
- Partial report — 3 of 8 categories
- Top 3 recommendations
- CLI (MIT, unlimited)
Full reports, weekly monitoring for one domain, score history, and regression alerts. For developers and consultants managing one site.
- Unlimited audits
- Full 8-category GEO report
- 1 domain — weekly monitoring
- 30-audit score history
- Regression alerts (±5 points)
- PDF export
- API access (Bearer token)
Multi-site monitoring, white-label PDF exports, and competitor comparison. For consultants and agencies managing a portfolio.
- Everything in Pro
- 15 domains monitored
- 12-month score history
- White-label PDF (client logo)
- Competitor comparison
- Batch audit — 50 URLs
- Priority support
Team workspace, 50-domain portfolio monitoring, AI search snapshots, and unlimited batch audits.
- Everything in Studio
- 50 domains monitored
- 24-month score history
- Team workspace (owner / editor / viewer)
- Unlimited batch audits
- AI search snapshots (ChatGPT, Perplexity, Google AI)
- Citation quality scoring
SLA, dedicated account manager, on-premise deployment, hourly monitoring, and custom integrations.
- Everything in Agency
- Unlimited domains
- Hourly monitoring
- SLA
- On-premise deployment
- Webhooks / Slack / CMS integrations
- Dedicated account manager
- Custom onboarding
Free vs Pro — what changes
The free audit is a single-URL, point-in-time snapshot. Pro turns it into an ongoing signal.
- ✓ Full GEO score (0–100) for any public URL
- ✓ 3 of 8 category breakdowns (robots, meta, signals)
- ✓ Top 3 actionable recommendations
- ✓ Up to 5 audits per day, no account needed
- ✓ CLI unlimited via pip (MIT license, forever)
- + Full 8-category report (all signals, all categories)
- + Weekly monitoring — score tracked automatically
- + Score history — 30 audits, see trends over time
- + Regression alerts — notified when score drops ≥5 points
- + PDF export + API access (Bearer token)
Why not a traditional SEO tool?
SEO tools measure ranking signals. GEO Optimizer measures citation signals — a different question entirely.
Ranking vs. being cited
Traditional SEO predicts whether Google ranks your page. GEO predicts whether ChatGPT, Perplexity, or Claude cites your content in an answer. These are correlated but not the same.
Different signal set
GEO audits llms.txt, ai.txt, JSON-LD depth, factual density, brand entity coherence, and AI-crawler permissions — signals that SEO tools don't surface.
Research-backed scoring
Scoring weights are grounded in Princeton KDD 2024 and AutoGEO ICLR 2026 research on what actually influences AI search retrieval.
Open source and auditable
Every scoring rule is readable in the public repository. No black box — you can audit the auditor.
Forward-looking signals
llms.txt and ai.txt are emerging standards. GEO tracks adoption curves and updates scoring weights as the AI search landscape evolves.
Complements, doesn't replace
Use GEO Optimizer alongside your existing SEO tooling. A strong GEO score makes a well-ranked page more likely to be cited by AI assistants.
Feature comparison
Paid plan features reflect planned early access scope and may change before public launch.
| Feature | Free | Pro | Studio | Agency |
|---|---|---|---|---|
| GEO score (0–100) | ✓ | ✓ | ✓ | ✓ |
| Partial report (3/8) | ✓ | — | — | — |
| Full 8-category report | — | ✓ | ✓ | ✓ |
| Audits per day | 5 | ∞ | ∞ | ∞ |
| Domain monitoring | — | 1 / week | 15 / week | 50 / week |
| Score history | — | 30 audits | 12 months | 24 months |
| Regression alerts | — | ✓ | ✓ | ✓ |
| PDF export | — | ✓ | ✓ | ✓ |
| White-label PDF | — | — | ✓ | ✓ |
| Competitor comparison | — | — | ✓ | ✓ |
| Bulk audit | — | — | 50 URLs | ∞ |
| Team workspace | — | — | — | ✓ |
| AI search snapshots | — | — | — | ✓ |
| API access | — | ✓ | ✓ | ✓ |
| CLI (MIT) | ✓ | ✓ | ✓ | ✓ |
Frequently asked questions
Is the free audit really free?
Yes. The web audit requires no account, no credit card, and no signup. You get a full GEO score and three category breakdowns immediately. The CLI is MIT-licensed and free to use without limits.
Do I need to register to use the free audit?
No. Just enter a URL and run the audit. Email capture is optional and only used to unlock the full 8-category report.
What does Pro add that Free does not?
Pro adds continuity. The free audit is a one-shot snapshot. Pro monitors your domain weekly, tracks score history over time, and sends alerts when your GEO score drops. It also includes PDF export and API access.
Are paid plans available right now?
No. Pro, Studio, and Agency are in early access. You can join the waitlist to be notified when access opens. No payment is collected until plans officially launch.
Will pricing change before launch?
It may. The prices shown are planned pricing for early access. Early access members will be notified of any changes before billing begins.
Will the CLI remain open source?
Yes. The CLI (geo-optimizer-skill on PyPI) is MIT-licensed and will remain free forever. SaaS plans add server-side continuity features the CLI cannot provide on its own.
Is there a free trial for paid plans?
There is no time-limited trial. The Free plan is the permanent baseline — it returns real audit results without commitment. Paid plans add monitoring and team features on top.
Can I cancel at any time?
Yes. When plans launch, you will be able to cancel from your account settings at any time, with no lock-in or penalties.
Early access open
Start with a free audit. Join the list for Pro.
No account required for the audit. Join the early access list to be notified when Pro launches — no payment until plans go live.